In today's world, capturing a user's undivided attention for 10–20 seconds on their smartphone is rare. However, this is exactly what happens during the WiFi login process. By clicking on "Free WiFi," a WiFi website (the WiFi portal) opens, where the terms of use must be accepted before internet access is granted. This portal, however, can do much more: it becomes a platform for automated marketing. Once set up, it works for you – for example, by collecting email addresses, providing surveys, or displaying images and promotions. Everything is done professionally and optionally, without coercion, increasing your customers' willingness to participate. The collected email addresses are then used for automated campaigns: several times a year, your customers receive brief emails with information about your offers and promotions. Over time, a valuable database with thousands of addresses is created. Each email campaign generates direct revenue, enhances customer loyalty, and maximizes the return on investment of your innovative WiFi system.